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As to the 10 page part - you really need to focus your efforts on the KPIs and presentation format they need. In my experience, once you get past two pages, senior management just doesn't read the report. At best, they may skim it trying to discern if there is anything they need to know. Consider using a dashboard on an Intranet that gives them the high-level summary and they can then drill down into the underlying data if they want to. Please forgive my preaching, but you must focus on giving them what they need vs, generating metrics just because you can. I see tons of reports that are monstrous that are counterproductive because they sit in a pile on a desk to be read "some day" and then are never looked at.
When you say "service", what do you mean? Quality of service? Contribution to the business?
For availability, think about the costs to the business. % availability is easy to score but you really need to think about the costs of downtime, which I think you are alluding to with your business impact comment. Can you take each one of the business areas you service and work with each area, or perhaps accounting, to establish the costs of a system outage in terms of accounting costs, economic (opportunity costs like lost sales) and impacts to other things such as customer service and brand value in the market, etc.?
My approach would be to understand from senior management as much as I could in terms of what they want (and maybe you're at that point), then work out the measures to use with a core team of stakeholders. Next, I'd confirm the proposed metrics (and maybe not all are numerical indicators - it's sometimes beneficial to have some soft subjective scores depending on the topic at hand) with the business areas involved and then present what your plan is to senior management. They can then ask questions, make recommendations, or even outright approve your plan. From there you can move forward with your reporting.
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